Big data applications

Big data applications (34)

Employ Machine Learning in Your Marketing Efforts

Artificial intelligence (AI) continues to advance in so many ways, and so is its ability to improve operations in different industries. Marketing is one of the areas that has benefited immensely from the advancement of AI. This technology improves various aspects of digital marketing, including strategizing and providing valuable insights needed by organizations to make critical decisions. With the realization that marketing strategies have become diverse than ever, companies are capitalizing on SEO, visual marketing, and now Artificial Intelligence.  Here are ways in which you can employ machine learning and artificial intelligence in your marketing efforts.

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Delivering on the Promise of Artificial Intelligence

“We know how we want our companies to work.  Enterprises ought to be customer-focused, responsive, and digital.  They should deliver to each employee and customer exactly what they need, at the moment they need it.  The data and technology to do this are available now,” declares artificial intelligence expert Seth Earley.  Nonetheless, AI continues to stumble when it comes to making this a reality.  In his new book, THE AI-POWERED ENTERPRISE:  Harness the Power of Ontologies to Make Your Business Smarter, Faster, and More Profitable (LifeTree Media/April 28, 2020), Earley provides practical approaches for solving the data management problems that are at the heart of this disconnect, showing how organizations can truly deliver on the promise of AI. 

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Newer isn’t always better when it comes to Artificial Intelligence

What triggers buyer’s remorse? They say some people feel it within seconds of driving their brand new car off a lot. For me, it sets in as soon as the honeymoon period with my new flat-screen TV is over, and I realize I shouldn’t have fallen in love with the first one I laid eyes on. We’ve all felt it, but that doesn’t make it less painful.

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AI Needs a Boost to Reach its Full Potential. RF Power is that Boost

AI has a problem. This problem lies not within the algorithms themselves, but in how they are fed. In order for real value to be generated and extracted from AI projects, the data fed to it from the IoT needs to be dependable, flexible, and scalable. As long as the IoT is powered by wires and batteries, the majority of these deployments will not be fully delivered. While our AI systems are quickly evolving in the sophistication and complexity needed to transform the buildings, vehicles, and cities of tomorrow, one question remains; how will power infrastructure support the promise?

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AI May Face Regulations This Year

Artificial intelligence has been on a sharp rise in the past few years. Despite the advantages that this technology promises to offer, it has been subject to many concerns. Some people are worried about the implications of AI on privacy and humans in general. There are calls from human rights crusaders, politicians, and privacy activists to introduce strict regulations to govern this technology. In 2021, we expect government agencies and other players to increase their efforts to deal with AI's perceived and actual adverse effects.

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Enterprise AI Predictions for 2021

As we head into 2021, artificial intelligence will increasingly touch every aspect of businesses from the recruitment process to supply chain to enterprise resource planning (ERP). Rick Rider, Vice President of Product Management at global ERP software company Infor, believes we’ll see three major trends in enterprise AI in 2021.

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Is AI Affecting Civil Rights?

As humans become increasingly reliant on technology and machines for their daily activities and decision-making, there is concern over a possible conflict between machines and people. Artificial intelligence is one area that has shown potential to help in many things but has also shown the possibility of affecting various humans in different ways adversely. For instance, if left unchecked, AI can create inequality and can even deny humans their rights. On the contrary, if used for good, it can enhance these rights and provide shared prosperity and create a future we all dream of for ourselves.

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Is AI Affecting Civil Rights?

As humans become increasingly reliant on technology and machines for their daily activities and decision-making, there is concern over a possible conflict between machines and people. Artificial intelligence is one area that has shown potential to help in many things but has also shown the possibility of affecting various humans in different ways adversely. For instance, if left unchecked, AI can create inequality and can even deny humans their rights. On the contrary, if used for good, it can enhance these rights and provide shared prosperity and create a future we all dream of for ourselves.

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Be Aware of These Trends in AI for the Next Year

The idea that computers and programs can learn and make decisions independently is something everyone thought was impossible a few decades ago. This is no longer the case in the modern world. Because of the advancement in these technologies, AI systems have accomplished many things that were once done only by humans. AI-based systems are now competing with humans in various fields and are helping them in many others. This has improved the efficiency of operations in almost every part of human life. As AI continues to advance, it will significantly change how we live and work. Here are some trends you should expect next year going forward.

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Analytics Driven by AI Helps Tell the Story

The most successful data analysts are able to take key data and weave it into a story to convey their point to stakeholders. This is often called a “data story” and is used by analysts who are presenting to an audience who may not understand the intricacies of data. They do this by presenting their findings visually – which is easier for most people to comprehend.  Often time this is through graphs, charts, or other visualization tools like infographics. But is a data story really that important in the world of statistics?

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